Author: Courtney Robertson

  • Local SEO by Yoast

    Local SEO involves adding snippets of code to your website so that when people search for something in your region, your business should be discovered.  If my pipes burst, I don’t want to see the highest ranking plumber of all time, I want to see the plumbers in my town that can provide service to…

  • WordPress 3.6 Preview

    WordPress 3.6 is approximately 1.5 months away; it’s due to ship April 29th. Here’s a peak at what’s to come. Revisions At the bottom of every post revision, you’ll see auto-saves of previous drafts.  In WordPress 3.6, you’ll be able to compare each change. Post Format UI Nearly 2 years ago, WordPress introduced Post_Formats. It…

  • Pinterest Layout Changes

    Pinterest has begun rolling out a new layout for 2013. Most of the layout remains fairly similar to previous layouts. The notifications on the left don’t display the “follow” button in return, but for the most part all the rest is just modifying the size of images displayed. When you look at an individual pinned…

  • QR Code Best Practices

    Yesterday I was driving home and saw a QR code on a billboard. Why was this business wanting to distract drivers like this? QR codes can be highly effective, but they also are frequently implemented poorly. Like any aspect of marketing, you need to consider from your ideal customer’s perspective, what experience will they have…