Tag: QR Code
QR Code Best Practices
Yesterday I was driving home and saw a QR code on a billboard. Why was this business wanting to distract drivers like this? QR codes can be highly effective, but they also are frequently implemented poorly. Like any aspect of marketing, you need to consider from your ideal customer’s perspective, what experience will they have […]
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Does Your Website Look Good on Mobile Devices?
Have you looked at your website lately on a few different types of mobile devices? How does it look on Apple, Android, Windows, and Blackberry smartphones? How does it look on tablets? And now, how does it look on different browsers, screen sizes, and platforms of laptops and desktops? If you haven’t tested those out […]
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Maximizing Local Events
Does your business participate in local festivals or downtown events like First Friday? I had the opportunity to attend Chambersburg’s Ice Festival. http://instagram.com/p/VPjFDmSaje/ While the town was full of people milling in and out of stores, I saw only a few really engaging businesses. I had hopes of finding a bit more engagement with shoppers […]
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