---
title: "Get started with Mobile Marketing – Part 4, SMS Text Message"
date: 2014-01-13
author: "Courtney Robertson"
categories:
  - name: "Mobile Marketing"
    url: "/category/mobile.md"
tags:
  - name: "mobile marketing"
    url: "/tag/mobile-marketing.md"
  - name: "QR Code"
    url: "/tag/qr-code.md"
  - name: "Short Message Service"
    url: "/tag/short-message-service.md"
  - name: "SMS"
    url: "/tag/sms.md"
  - name: "Text messaging"
    url: "/tag/text-messaging.md"
---

# Get started with Mobile Marketing – Part 4, SMS Text Message

Can SMS Text Message Marketing help your business? It depends upon the type of business you have and the customers you serve. So far, we’ve looked at [What is Mobile Marketing in Part 1](https://courtneyr.dev/2013/11/18/get-started-with-mobile-marketing/ "What is Mobile Marketing"), What is [Location Based Marketing in Part 2](https://courtneyr.dev/2013/12/09/get-started-mobile-marketing-part-2-location-based-marketing/ "What is Location Based Marketing"), and the best ways to implement [QR Codes in Part 3](http://wp.me/p1bDLq-132 "QR Codes").

## SMS/MMS/Text Message Marketing

Much like email marketing, sms or text message marketing is a great way to reach your customers. Mobile messages have an astonishing 99% open rate. The primary difference between sms vs mms is that sms is text only, while mms can include images, audio, and video as well.

## Where SMS Marketing Shines:

1. Event promotions
2. Promoting physical locations (discounts, specials, or new products and services)
3. Integrating in to traditional media campaigns (radio, print, tv)
4. [Lots more](https://courtneyr.dev/2013/03/04/what-can-sms-text-message-marketing-do-for-your-business/ "SMS Message Marketing")

## How to Opt In to SMS Marketing:

1. Text a short code to a specific number from your phone
2. Visit a specific page within a website to fill in via a computer
3. Scan a QR code

![sms marketing](https://courtneyr.dev/wp-content/uploads/2014/01/sms-marketing-600x644.png)##  SMS Providers:

1. [EZ Texting](http://url2txt.com/XjRYlt "EZ Texting") – a free way to get started building your list and pay when you are ready to send messages. Integrates with email systems. You can join mine at:  
      
      
    # Get special offers from Courtney Engle Robertson & Simple Local Business
    
      
      
    Phone Number  
    
    
      
    
    
      
      
    Join Now
    
      
    
    
      
      
    Msg&data rates may apply. To unsubscribe, text **STOP** to 313131 (393939 in Canada). For help text **HELP** anytime.  
    Available in USA & Canada. Your privacy is always protected and your information will not be shared. Powered by [EZ Texting](http://url2txt.com/XjRYlt "EZ Texting")
2. [Trumpia](http://www.shareasale.com/r.cfm?B=329514&U=389818&M=35330&affTrack=2ial7wrdbl7l&urllink=trumpia.com%2Fmain%2Fmobile_marketing.php "Trumpia") – one stop shop for all multimedia marketing, including email services.

I’d love to hear if you implement SMS marketing into your strategy this year. Leave a comment below.